Primordial marketing guru Dan Kennedy likes to say that "One is the worst number in business." I agree with this, and I'll take it a little farther. If there's an important "one" in your business, you don't have a business. You have a project that may or may not continue to make money. Especially in times of rapid change and uncertainty, "one" is … [Read more...] about Dumb Things Small Businesses Do #5: The Worst Number
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Thought of the moment…
How I keep getting “deep work” done — even when focus is a challenge
Back in the early months of the pandemic, I noticed how many normally productive people were saying … [Read More...] about How I keep getting “deep work” done — even when focus is a challenge