One of the great things about going out for Mexican food is getting that free chips and salsa. Of course, it isn't really free. The cost gets folded into the price you pay for your carnitas tacos or the killer chicken enchiladas. But it feels like a great free gift, which is part of what makes it so enjoyable. Good content marketing uses free … [Read more...] about How Tasty Are Your Chips and Salsa?
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The Three Bears of Social Media Marketing: Part 3 (Baby Bear)
By Sonia Simone OK, if Mama Bear is about conversation and connection, and Papa Bear is about listening more than you talk (sometimes known as lurking), what's Baby Bear? Baby Bear makes friends easily, and he always has a lot to say. He can be awfully cute—even adorable, if you do it right. So I hope you'll forgive him for not … [Read more...] about The Three Bears of Social Media Marketing: Part 3 (Baby Bear)
