Yes, it’s a guest post! My friend and all-around wise dude Charlie Gilkey graciously offered me this guest post as a way to rouse Remarkable Communication gently from its slumber. This is the second part of the How To Blog Like Shakespeare series from Charlie Gilkey. Check out How To Write For New Readers if you missed Part 1. Regular readers are … [Read more...] about How To Write For Regular Readers
copywriting
What’s Your Tribe’s Secret Language?
I picked up a couple of Nancy Mitford novels while I was on vacation in Taos a few weeks ago. Mitford wrote acidly funny, impeccably observed novels about her own background, which was as a child of the minor aristocracy growing up in Great Britain between the world wars. It’s probably a bad idea for me to read any of the Mitfords (there were six … [Read more...] about What’s Your Tribe’s Secret Language?
Objection Blaster #4: Why You?
You know what makes selling really annoying? When people don’t buy. Man, is that irritating. Those pesky customers have reasons they’re not buying from you today, and salespeople call these reasons “objections.” This is post four in a series talking about what, as copywriters, we’re going to do to blast those objections into zillions of harmless … [Read more...] about Objection Blaster #4: Why You?
The Top 10 Writing Blogs for 2008/2009
I am tickled pink (and purple and orange and sparkly blue) to be in Michael Stelzner's list of the Top 10 Writing Blogs for 2008/2009. I want to especially thank the folks who saw my post on this blog and went over to nominate me, as well as to those who posted your support in the nomination thread. Here are Michael's descriptions of the 10 … [Read more...] about The Top 10 Writing Blogs for 2008/2009
