Be more creative, more productive, more fearless about selling, more powerful in your writing, and laugh at a LOLcat. The Difference Between Great and Average Copy. A moving little film about the difference between what you say and how you say it. (A client sent this to me saying "this reminded me of your stuff," which I thought was a pretty … [Read more...] about Linky Tuesday: October 7, 2008
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Does Your Business Have the Support It Needs?
Those of you who follow me on Twitter might have seen my grumbling about not getting some StomperNet stuff I had paid for. I figured a little public whining would solve my problem, and it did—they kindly called me up and made things right. (I don't advocate that as your first line of fire, but I'd submitted two support tickets already, and I was … [Read more...] about Does Your Business Have the Support It Needs?
Objection Blaster Series #3: Dakara Nani? (So What?)
Once you have your foot in the door and you've addressed the First Great Objection (I don't have time to talk to salespeople), you've got no more than a few seconds to prove you're worthy of keeping that attention. You're coming up to the Second Great Objection, which is Why am I spending time listening to you?, also known as Who cares? Or, in … [Read more...] about Objection Blaster Series #3: Dakara Nani? (So What?)
The Top 10 Writing Blogs for 2008/2009
I am tickled pink (and purple and orange and sparkly blue) to be in Michael Stelzner's list of the Top 10 Writing Blogs for 2008/2009. I want to especially thank the folks who saw my post on this blog and went over to nominate me, as well as to those who posted your support in the nomination thread. Here are Michael's descriptions of the 10 … [Read more...] about The Top 10 Writing Blogs for 2008/2009
