I am entirely tickled to announce that I'm going to Chicago to attend SOBCon at the beginning of May. (As a marketer, I have to say the name of this event causes me physical pain, but never mind.) I can't wait to meet some virtual pals and make a whole lot of new friends. The conference is being billed as "Biz School for Bloggers," and … [Read more...] about Anyone Coming to SOBCon08?
Weblogs
Ready to Start a Blog? Check out this Handy Resource
I downloaded this free ebook by Caroline Middlebrook, and it's a wonderfully helpful resource if you want to create a blog. It walks you through creating a WordPress blog on your own hosted server (which I would have done myself if I had known it was this cheap and easy). You don't need to have an actual physical machine, or a geeky nephew who … [Read more...] about Ready to Start a Blog? Check out this Handy Resource
Does Your Agency Make these Boneheaded PR Mistakes?
Something's in the air lately. I've seen a good half-dozen vitriolic blog posts this week about clueless PR pros, ham-fisted pitches, and birdbrained astroturf attempts. And while a journalist just throws a bad pitch away and rolls her eyes, a blogger will take positive glee in blogging your cluelessness for all to see. The Long Tail's Chris … [Read more...] about Does Your Agency Make these Boneheaded PR Mistakes?
My birthday present to Problogger–the linkbait book camp
The venerable and always useful Problogger is celebrating its third birthday with a great promotion. They're giving away lots of cool stuff, including a detailed copy makeover (up to 1,200 words) from me. Click here to learn more about the linkbait boot camp prize. Whether you're the lucky Problogger winner or you want to schedule a boot camp on … [Read more...] about My birthday present to Problogger–the linkbait book camp