Just about a year ago, I sold my partnership share of Copyblogger Media to Darrell Vesterfelt. (I'm delighted by the work he's been doing there, by the way.) Then, very shortly after that paperwork was signed, I had the marvelous good fortune to go to Norway to keynote the first Slow Business Adventure. Hanging out with some of the attendees, … [Read more...] about Moving through Burnout and Other Causes of Fuzzy Brain
connection
10 Resolutions for the Remarkable
(Photo: Luo Shaoyang) I wouldn't ask you to do anything I won't commit to myself. Here are my resolutions for 2008. (Incidentally, here as always, "customers" just means "people you want to persuade to take action." When you read these, think of the folks you want to convince to pay for your service, donate to your nonprofit, volunteer for your … [Read more...] about 10 Resolutions for the Remarkable
A Manual for the Odd and Lonesome
Tonight I offer you a lovely post by Shane of Shane and Peter about the process of learning to connect with other people. I have a sneaking suspicion that a lot of folks who read this blog (certainly the person who writes it) can identify with the gawky, geeky boy who didn't know how on earth to meet all of those other humans milling around him. … [Read more...] about A Manual for the Odd and Lonesome
Relationship Marketing Series #1: Create a Human Connection
This is the first in an occasional (in other words, whenever I get a wild hair) series on the essentials of relationship marketing. Relationship marketing focuses on nurturing ongoing relationships with customers, instead of strip-mining prospects for one-time purchases. There have been dozens of riffs on this over the last 15 years or so, with … [Read more...] about Relationship Marketing Series #1: Create a Human Connection