If I have a "core value" around marketing, it's probably the principle of positive reinforcement -- the same technique you might use to train an adorable puppy dog. Sometimes folks get concerned when I talk about applying puppy-training principles to business, marketing, or productivity. The worry goes along the lines of: I don't want to … [Read more...] about Drawing the Line between Marketing and Manipulation
Positive Business
New Series: Treat Your Business Like a Puppy Dog!
So ... in August, after many dogless years, my family adopted a nine-week-old pug puppy. See photographic evidence of cuteness above. :) Now, I'm the kind of person who goes through serial obsessions. (Fellow Scanners, I see you.) And right now, you guessed it, I'm obsessed with puppy training. … [Read more...] about New Series: Treat Your Business Like a Puppy Dog!