By Sonia Simone Landed in Chicago after one of those flights with endless time sitting on the runway without information, snacks, or air conditioning (blog post fodder), reading Fast Company four times through for lack of something better to do (more blog fodder, very cool article about geek TV), then watching documentaries on the airplane about … [Read more...] about Remarkable Communication Lands in Chicago
What Romance Novels Can Teach You About Copywriting
By Sonia Simone The latest Copyblogger post! It's been getting some very nice comments, which always makes me feel warm & fuzzy. http://www.copyblogger.com/romance-novels/ … [Read more...] about What Romance Novels Can Teach You About Copywriting
The Hidden Cost of Playing It Safe
By Sonia Simone A lot of us put significant energy into keeping it safe. We don't want to do anything that wouldn't be tasteful. We don't want to do anything that would get on anyone's nerves. And we truly, madly, deeply don't want to make any mistakes. If we get a complaint or some crabby feedback, we scurry back and "fix" what we … [Read more...] about The Hidden Cost of Playing It Safe
How to Build Stronger Customer Relationships
By Sonia Simone For those who don't read Copyblogger, I have another post there this week on using conversation to create more remarkable connections with customers. Come by and say hi! … [Read more...] about How to Build Stronger Customer Relationships
