A young blogger recently came out of the closet. Her long-term relationship had just fallen apart, she was heartbroken, and she just didn't want to keep up any more pretenses. The interesting part wasn't coming out about her sexual orientation. Anyone who still cares about that is someone you can definitively do without. (Not counting your … [Read more...] about Relationship Marketing Series #3: Come Out of the Closet
marketing
Be Happy, Make Money, Help Others
Maureen reminded me that it's really hard for many nonprofit organizations to get over their unhelpful mindset around money. Nonprofit workers often have limited (or hostile) ideas about wealth that get in the way of their goals to mobilize a lot of resources and help a lot of people. I've been working on some materials to try and help people get … [Read more...] about Be Happy, Make Money, Help Others
If You’re Going to Interrupt Me, Do It Intelligently
Do you hate this as much as I do? There is nothing worse than clicking on a Google listing (even worse, an AdSense listing) and getting a piece of dancing baloney flying in my face while I’m still trying to get my bearings and see where I am. I'm talking about those little information screens (very often found on sites that are trying to sell you … [Read more...] about If You’re Going to Interrupt Me, Do It Intelligently
If I Ever Turn into Gene Simmons, Shoot Me
It looks like Chaim Witz, more popularly known as Gene Simmons, will be the keynote speaker at a certain direct marketing conference this year. Good news for me, since there's a couple thousand bucks I won't have to spend. Maybe I'll hold my own mini-conference at home and spring for a set of Seth's DVDs. After a day or two of gratitude that I … [Read more...] about If I Ever Turn into Gene Simmons, Shoot Me
