By Sonia Simone The latest Copyblogger post! It's been getting some very nice comments, which always makes me feel warm & fuzzy. http://www.copyblogger.com/romance-novels/ … [Read more...] about What Romance Novels Can Teach You About Copywriting
copywriting
Top-Secret Copywriting Trick
For those who don't read Copyblogger, I have a post there today on a super top-secret, "if we told you we'd have to shoot you" copywriter's trick. I hope you'll go check it out! How to Be a Copywriting Genius: The Brilliantly Sneaky Trick You Must Learn … [Read more...] about Top-Secret Copywriting Trick
How to Become a Better Writer
There may be a few of you who don't read Copyblogger--if so, you might enjoy a guest post I wrote for them about a simple (but not easy) three-step process to become a better writer. It's aimed chiefly at bloggers, but the technique will work for any kind of writing, from journalism to novels to ad copy. 3 Sure-Fire Steps for Beating the Boring … [Read more...] about How to Become a Better Writer
Giving Your Readers a Break
I remember the very first issue of WIRED magazine. We all thought it was cool that there was a magazine talking about this geeky stuff we were doing. It looked really different from anything else that was being published, and not all that design innovation was useful. There was a lot of hot pink type on lime green backgrounds, text superimposed on … [Read more...] about Giving Your Readers a Break
