Here's the part no one talks about, when you're creating content strategies for your business. You reveal a few personal details and make yourself vulnerable. You pour your heart into your content, because you know that in order to make a personal connection, people need to feel they know you. You work hard getting it as great as you possibly … [Read more...] about How to Take a Punch (Without Hitting Back or Sinking to the Mat)
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Monkeys and Bloggers and Tribes (oh, my!)
By Sonia Simone Have the past couple of days been driving you nuts (here and on some other blogs you might be following)? All this inside baseball from SOBCon--lots of us Twittering like crazy, mostly for the benefit of the other 130-odd bloggers who were there. The worst part is, most of us are so exhausted that our notes are terrible. … [Read more...] about Monkeys and Bloggers and Tribes (oh, my!)
SOBCon Update: Saturday
By Sonia Simone My head is so overstuffed with ideas that I couldn't possibly write them all down, but here are some selected scribbles from today's workshops. I've got notes for about five years of blog posts. Brian Clark: A lot of the keys to good blogging are the keys to good business. What used to work won't be tolerated any more. Thinking … [Read more...] about SOBCon Update: Saturday
SOBCon Update: Friday night
By Sonia Simone OK, as promised, entirely unfiltered notes: I wouldn't have thought Chris Garrett would be so darned sweet. Brogan, sure. But ChrisG--gigantic sweetheart. There are women here! A lot of 'em! It warms my heart to see women at geeky conferences. It's not your brand. When you put your brand out for social media to play with, it … [Read more...] about SOBCon Update: Friday night