I get this question all the time (natural, I guess, since I teach people how to start or grow businesses): How long will it take before my business starts to take off and make money? And there are two parts to the answer. One part is nuts and bolts — the processes of building an audience, uncovering market opportunities, crafting your … [Read more...] about How Long Will It Take for My Business to Start Making Money? And Other Impossible Questions
5 Things I Learned from Minecraft about Community, Ecosystems, and Business
I went to Minecon — the official Minecraft conference — for the first time this year. Picture 10,000 delighted gamers (some kids but even more adults) convening for two days of geeky fun. I think everyone who learns about Minecraft has a moment of wondering how they pulled it off — how they’ve become so phenomenally popular … [Read more...] about 5 Things I Learned from Minecraft about Community, Ecosystems, and Business
Call to Action: The Awesome Power of Asking for What You Want
In business and in life, there’s a magical way to get more of what you want, more of what you need, and more of what you desire. And that “magical” technique is simply to ask for it — but that might not be as simple as it seems. Because first, you’ve got to get clear on what it is you’re looking for. In this … [Read more...] about Call to Action: The Awesome Power of Asking for What You Want
A Question of (Writing) Voice: How to Strengthen It, How to Shape It
I got a fascinating question on Twitter: How do I handle a mismatch between my writing voice and my company’s writing voice? Is there any way to reconcile? Voice is one of those things writers obsess over — how to make it stronger, clearer, more distinctive. Voice is what makes your writing different from anyone else’s — … [Read more...] about A Question of (Writing) Voice: How to Strengthen It, How to Shape It