Thought about guest posting? It’s an excellent way to grow your audience and build your authority in your topic. But you want to approach it in the right way. In this 23-minute episode, I talk about some of the questions I see most often around guest posting. Including … What you absolutely must understand about guest posting and … [Read more...] about What You Need to Know about Guest Posting
7 Straightforward Steps to Superior Blog Posts and Podcasts
If you’re actively creating content, you’ve probably noticed that “waiting for inspiration” doesn’t tend to work all that well. In this podcast, I go through my workflow for content creation. This works for blog posts, podcast or video scripts, infographics, slide shares, or really any piece of strategic content … [Read more...] about 7 Straightforward Steps to Superior Blog Posts and Podcasts
Self-Help for Business Owners: Useful or Useless?
Self-help books, seminars, and retreats: People tend to either love them or loathe them. I have some thoughts on what’s useful for business owners — and what isn’t. I’ve noticed that a lot of online business owners tend to gravitate to self-help — maybe because we find “Dumbo’s feather” … [Read more...] about Self-Help for Business Owners: Useful or Useless?
The 7-Minute Content Makeover
A few tweaks and checks can often boost a piece of written content about one “grade level.” In other words, if it starts out “good,” this will take it to “very good.” Here’s the process I use. No, this isn’t a “write a blog post in seven minutes” podcast. It’s the process I go … [Read more...] about The 7-Minute Content Makeover