Apparently some interesting events at Thirty Day Challenge over the weekend. The 30DC is a well-publicized free Internet marketing training program run by an Australian marketer named Ed Dale, and from what I've seen of it, it does provide sound methodology and solid advice on Web 2.0 marketing strategy. But as every educator knows, there's a gap … [Read more...] about Tumblr and the Thirty Day Slap
doing the happy dance
My business site, remarcom.com, is on page one of Google today (and reasonably high up on the page) for "Denver copywriter"! I've been pursuing this competitive keyword pair for maybe six weeks, and I'm very jazzed to have progressed so quickly. My guess (since the ways of Google, much like the universal unconscious, are unknowable) is … [Read more...] about doing the happy dance
Write your own dictionary
I've been working lately on a marketing dictionary. Ok, I've written two definitions so far. But as I run across marketing terms that are a little jargon-y to normal people (that is, those of us who aren't marketing geeks), I go ahead and create a new one. Creating a resource like this is one way to create marketing that gives value before you get … [Read more...] about Write your own dictionary
The joys of eclectic blogging
I'm finding myself in a niche lately, which is nice but not necessarily where I want to be. I happen to be obsessed with marketing for small business at the moment—with helping nice, normal people figure out the great beautiful chaos that is the Web 2.0 world. That's what's keeping me up late and waking me up early. (That, and my utterly gorgeous … [Read more...] about The joys of eclectic blogging