A young blogger recently came out of the closet. Her long-term relationship had just fallen apart, she was heartbroken, and she just didn't want to keep up any more pretenses. The interesting part wasn't coming out about her sexual orientation. Anyone who still cares about that is someone you can definitively do without. (Not counting your … [Read more...] about Relationship Marketing Series #3: Come Out of the Closet
10 Resolutions for the Remarkable
(Photo: Luo Shaoyang) I wouldn't ask you to do anything I won't commit to myself. Here are my resolutions for 2008. (Incidentally, here as always, "customers" just means "people you want to persuade to take action." When you read these, think of the folks you want to convince to pay for your service, donate to your nonprofit, volunteer for your … [Read more...] about 10 Resolutions for the Remarkable
What to Get Me for Christmas
By Sonia Simone I don't mind that Christmas is over--I actually celebrate Martin Luther King's birthday instead, so you have plenty of time. The fine folks at Archie McPhee have created a Seth Godin action figure. 100% irony-free for your inspiration and enjoyment. It even comes with a little booklet of pithy Seth wisdom. The human behind the … [Read more...] about What to Get Me for Christmas
Be Happy, Make Money, Help Others
Maureen reminded me that it's really hard for many nonprofit organizations to get over their unhelpful mindset around money. Nonprofit workers often have limited (or hostile) ideas about wealth that get in the way of their goals to mobilize a lot of resources and help a lot of people. I've been working on some materials to try and help people get … [Read more...] about Be Happy, Make Money, Help Others